Download An Intelligent Customer Complaint Management System with by Alireza Faed PDF

By Alireza Faed

This thesis addresses the problem of purchaser court cases within the context of shopper dating administration (CRM). After a comprehensive survey of the present literature on CRM, the thesis describes the improvement of a brand new clever CRM (I-CRM) framework, which integrates text analytics, style mapping, SPSS, structural equation modeling, and linear and fuzzy methods. This new method, not like past ones, is in a position to handle customer lawsuits with recognize to diversified variables, therefore permitting agencies to discover their key shoppers and key lawsuits, and to handle and supply strategy to the foremost proceedings of the main shoppers, for that reason selling company improvement. The thesis  additionally describes the profitable program of the strategy to a real-world case, represented by way of the immeasurable truck drivers lawsuits on the Fremantle port in Western Australia.

 

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